A message from James White, Founder and CEO of Legend Story Studios
With the TCG industry becoming more and more popular, we’re seeing a constant flow of new and existing IP into the market.
The local game store is the lifeblood of the TCG industry. Flesh and Blood and all other TCGs would not survive without stores as a haven for players and communities to come together in the flesh and blood through the common language of playing great games. With new TCGs entering the market, I want to reiterate our commitment to the thousands of stores stocking Flesh and Blood.
We align, not undermine.
- Legend Story Studios says “no” to doing direct to consumer web sales. The LGS is where we want players to be buying their product and playing the game.
- We prioritize local game stores as retailers over online only stores.
- We prioritize product for stores with active player communities.
- We support this with free monthly in-store event prizing for your Armory Events and free player onboarding materials, and we will continue to develop promotional strategies, campaigns, and programs to drive in-store activity at the LGS level.
- We support retailer margin with our Unilateral Price Policy (in North America).
- Our best-in-class event software doesn’t clip the ticket on your event entries, so your store is the one making money from your local community scene.
The Flesh and Blood World Tour is the best, most robust, largest organized play program in the TCG world, and that journey for players starts at the LGS. It creates a purpose for players to engage with your store and help it flourish.
If you’re looking for ways to increase your Flesh and Blood activity in-store, you can find helpful resources on our website or contact the team at op@fabtcg.com.
Thank you for your continued support.
James White
Founder and CEO of Legend Story Studios
